Sales Team Break-Even Calculator & System Audit |

Improve AOV, CVR & CAC A Simple Slider That Shows When Your Marketing Actually Pays Back

How to Use the Break-Even Slider

  1. Set your AOV
    Drag the AOV slider to your typical order value or your target after bundles/upsells.
    This shows how even small pricing shifts tighten your payback window.

  2. Adjust your Conversion Rate
    Move the CVR slider to your current conversion rate — or test what happens when you improve it.
    This reveals how small lifts in conversion recover days of runway.

  3. Test your Ad Spend
    Slide your monthly spend up or down.
    This models what really happens when you scale — including CAC pressure.

  4. Watch Your Payback Days Update Live
    Your CAC payback window recalculates automatically with every change.
    This gives you instant clarity on whether you’re scaling efficiently or torching cash.

DTC Break-Even Slider Calculator

DTC Break-Even Slider

$45
2.0%
$5000

CAC Payback Time

days
How to use:

• Drag AOV higher to see how pricing impacts runway.
• Lift conversion rate to watch CAC tighten and days drop.
• Adjust ad spend to understand scaling pressure and efficiency.
• Your payback window updates in real time.

Want a Full Review of Your Sales, Marketing, and Recruiting Systems?

Your Break-Even Slider shows you how small changes impact profitability — but if your sales team is inconsistent or your marketing spend isn’t converting the way it should, the root cause sits deeper in your systems.

A Sales Team Audit gives you clarity on:

  • Whether your marketing spend is producing profitable revenue

  • How your recruiting pipeline is affecting sales consistency

  • Where inefficiencies are increasing your CAC

  • How to tighten your sales operations for predictable growth

👉 Email me at: info@yanikwilliams.com
👉 Or schedule your audit here:

Stop scaling blind. Start scaling with data, clarity, and direction.

FAQ: Break-Even, Sales Systems, and Scaling Smart

How do I know if my sales system is leaking revenue?

Most business owners only look at AOV or conversion, but the real leaks come from your sales process, marketing spend, and recruiting pipeline. A sales system audit reveals exactly where results break down.

How much should I be spending on marketing each month?

Marketing spend should match your CAC targets, conversion rate, and margin structure. This calculator helps you model that, but a full marketing spend analysis gives you the clarity to scale without burning cash.

How do I reduce my Customer Acquisition Cost?

Improving your sales process, tightening your messaging, and optimizing your funnel can drastically shrink CAC — helping you reach break-even faster.

What is a sales team audit?

It’s a comprehensive review of your sales process, operations, and recruiting system to diagnose inconsistencies, missed revenue, and scaling opportunities.